The best way to go viral is to create content that people love. These three methods work because they tap into human psychology.
Do you want to create more buzz for your social media accounts?
Going viral on the internet can help you gain new followers and even promote your brand. Billions of people use the internet on a regular basis, so getting your content to go viral is a great way to get new customers or accomplish social media goals.
Too many social media users assume that going viral happens in a random manner. As such, they don’t research what makes viral content. But if you don’t know how to go viral, you’ll likely waste your time trying a bunch of different tactics that don’t work.
In this article, we’ll get into the top 3 surefire ways to go viral. Keep reading if you want your content to reach new audiences!
1. Create Relevant and Relatable Content
Social media is all about relevance and relatability. If you don’t stay on top of trends or create content your audience relates to, you’re unlikely to go viral.
There are more than a few ways you can ensure you stay relevant. First, spend a lot of time reading the news and scouring the internet for new memes and trends. See if you can think of ways to add your own particular spin on things. Ask if there’s anything you can do better than other people are doing it.
You can create relatable content by understanding the demographics and needs of your audience. Social media platforms keep track of analytics, including which types of people are interacting with your accounts. If you notice most of your audience consists of women in their 20s, make content centered around what these people care about.
2. Craft Short Videos
When people log online, they’re often looking for content that’s brief and informational or entertaining. The attention span of the average social media user sits at around 2 seconds. As such, go viral video clips often capture their attention and encourage them to watch more within this time period.
People are a lot more likely to watch videos that are brief and engaging. So, focus on creating clips that immediately catch the user’s eye and don’t last longer than a few minutes.
3. Get the Right Equipment
Nowadays, people can shoot high-quality film and audio using their handheld devices. So, if you record low-quality content, you might look unprofessional.
To avoid this, consider buying good equipment. The right cameras will ensure your content remains in high definition, and good microphones will give you crystal clear audio. You can also consider adding soundscaping and sound effects in order to make the content more interesting.
If you don’t have editing experience, consider hiring a great editing team, too!
Go Viral with Great Content
Getting your content to go viral isn’t impossible, but it requires a lot of work and conscious planning.
If you need help, let us step in. Our small-but-mighty team provides masterful video and audio editing services. We’ll make sure nothing but your highest-quality content makes it to your audience!
Want to know more about how we can work together? Contact us today to get started!